Welcome!
Thanks for stopping in...
I'm Trish, mom, grandmother & small business owner since 1997. Born & raised here is NC!
Hey, I get the challenges of being a business owner & wearing all the hats. It's difficult to be the head of sales, the accountant, the admin, the cleaning service & marketing manager all while taking care of your customers. At some point we all take a step back and say....help!
I'm here to help. With many years of marketing experience & owning my own business I understand the bottom line is getting more customers & taking care of them . You don't need empty promises, and being locked in a contract with a strategy that doesn't work. Let's focus on real results you will feel & we will track in real time.
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How Do You Know if Your Marketing is Working?
The Answer is really simple...
The obvious answer is your return is more than your investment. Your ROI should certainly exceed what you invest, that's just the beginning. Every dollar you spend should be tracked so you know if the strategy is a success.
Marketing & Advertising are 2 different animals. Marketing is a long term strategy. Building a strong foundation for your business so if & when you do advertise, your business can support the advertising campaign.
For small businesses if the foundation is built correctly and consistently maintained there may not be a need for advertising.
Every business is unique in their needs & goals. There is not a 1 size fits all. The one common denominator in every business is needing a strong foundation on Google and the need to maintain it.
Google Map results are Local SEO driven. Local SEO is very different from Traditional Organic SEO (Website).
When you are on a tight budget you need to track every penny of your investment. It is imperative to know how a new customer found you. If you can't track the results from day one I encourage you to think twice about investing the money.
I also encourage you to be cautious of companies that require contracts. This can sometimes be a red flag.
If you pay a company or an individual to market or advertise your business and their efforts produce trackable results why is a contract necessary?
Of course, there are 2 sides to every coin. The counter argument to that rule is a long term strategy should require a contract because business owners can be inpatient & may not continue the strategy. In some cases I agree. However, the analytics should always show the overall results.
